Read this interview if you want to know more about the man behind Coke Studio.
Success does have its drawbacks though. Rohail also says that people have now developed unrealistic expectations from Coke Studio. Referring to Asad Ahmad, the house band’s lead guitarist, he says: “People complain that Asad Bhai’s guitar didn’t have distortion; I say that if you want to listen to distortion, then go listen to Gilmore. It takes some guts to match up to someone like Abida Parveen, and all of that is way above a guitar’s distortion.”
Emphasis mine. This kind of criticism amuses me — not in the least because I have been guilty of the same in the past .. a lot. Let me tell you what I do now: Most creations are take-it-or-leave-it — the audience cannot make changes. If something doesn’t appeal to my taste, either I pass and don’t fret over it or I edit it to my taste when possible. This is mostly specific to music and audio. For instance, yesterday I felt there could have been a few more iterations of that wonderful line Teray Ishq Mein Jo Bhi Doob Gaya Usse Duniya Ki Leheron Say Darna Kya in the song Panchi. So I fired up a music editor and modified it for myself.
[Not everyone has a music editor or knows how to use one but if it’s something simple, I’ll be glad to do it for you.]